Yara Uchôa

Pieces
12
Writing since
October 2026
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2026

  1. Design & Product

    NN/G Proposes Experience Design for When the Real User Is an AI Agent

    An article by researcher Raluca Budiu, from the Nielsen Norman Group, argues that UX needs to stop assuming that human and user are the same thing. AI agents already book flights, cancel subscriptions, and fill out forms on people's behalf, and that requires rethinking interface, research, and even what 'done' means in a digital product.