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Home Backend How Microsoft Cloud is Accelerating AI Transformation in Every Industry

How Microsoft Cloud is Accelerating AI Transformation in Every Industry

The last quarter put a spotlight on advances in generative AI and the possibilities for its application to deliver more assertive business outcomes. For organizations around the world, there is an incredible opportunity to improve products and services while unlocking innovation and business value to help shape the industry’s future. The pace and scale of technological innovation happening today is unprecedented and breathes optimism into a demanding economy. Those who take advantage of Microsoft’s most reliable, comprehensive, and integrated cloud are best positioned to take advantage of these advancements. As leaders look to embrace AI, it is more critical than ever to prioritize data-driven businesses empowered with digital and cloud capabilities.

This approach will help organizations leverage generative AI as an accelerator for transformation. From companies like Rogers, one of Canada’s largest media conglomerates, which is improving connectivity for Canadians through automation and AI, to governments, like the Ministry of Education in the UAE, which is developing an AI tutor for the students. Hoje em dia, as possibilidades são ilimitadas.

Modernizing manufacturing operations in the cloud to increase efficiency, reduce costs, and increase security

Mercedes-Benz is leveraging conversational AI capabilities in Azure OpenAI Service to deliver best-in-class customer service with Mercedes Virtual Assistant. Austrian construction company Strabag is building a risk management solution that improves operational efficiency to save time and reduce financial losses. The Coca-Cola Hellenic Bottling Company continues to scale its finance and supply chain operations on Azure while reducing enterprise application costs.

Australia-based Graintech estimates a 68% reduction in carbon emissions and reduced travel spending by using HoloLens and Teams to enable remote work and collaboration. FUJIFILM built its Cashier App service using Azure AI and Dynamics 365 to automate 20% of its manual billing processes.

MAPEI is better engaging its customers with self-service tools while saving costs by consolidating its sales, customer service, and marketing systems in the cloud. Belgian manufacturer Picanol Group is promoting tighter integrations between IT and operations by managing and securing its entire IT environment in the Microsoft cloud. UK-based Kier Group is reducing infrastructure costs by consolidating its on-premises environment and moving 90% of its server workloads to Azure.

Krones is improving employee productivity and security while protecting its globally distributed devices and more than 6,400 patents by upgrading to Windows 11 Enterprise. Seeing an opportunity to embrace AI and IoT technology to mitigate supply chain disruptions, Liebherr-Components co-developed a turnkey security solution with Reycom AG using Defender for IoT.

Transforming retail experiences for consumers with AI and data-driven insights

To accelerate product launches and improve customer service, Unilever adopted Azure as its primary cloud platform and undertook one of the largest cloud migrations in the consumer goods industry alongside Accenture and Microsoft. Campari Group is leveraging the capabilities of Dynamics 365 Copilot to increase the impact of its marketing campaigns by creating more personalized content and deeper customer insights.

To launch Europe’s largest chain of self-contained stores, Żabka is creating frictionless customer journeys using AI-powered real-time computer vision technology from AiFi and the Microsoft Cloud for Retail for store analytics and insights. Retailers such as Canadian Tire and IFCO are leveraging Power BI to better understand the product performance and developing detailed forecasts for customers. Sakata is automating price updates to reduce cumbersome manual processes, resulting in a time savings of over 60%. In Ukraine, retail technology company IPLAND is applying automated machine learning to increase the speed of image recognition and data collection for consumer goods companies looking to optimize their in-store product displays. Northern Tool + Equipment is delivering intelligent customer experiences that ensure faster, more reliable delivery times by working with real-time data in the Microsoft Supply Chain Center.

Reinventing financial services through cloud capabilities and co-innovation

To democratize access to financial services in Mexico, Finvero is leveraging cloud and AI solutions to provide simpler, friendlier, and more agile user experiences. Leveraging support from the Microsoft for Startups program, Australia-based Thriday is freeing up time for small business owners by simplifying administrative tasks and improving financial management solutions using AI and machine learning.

At its Hack Day event, AustralianSuper co-created a solution with Microsoft to reduce their manual effort for integration consultants by 90% in just two weeks. India’s largest private sector bank, HDFC Bank, uses Microsoft Cloud to securely modernize its data landscape to scale information management and data analytics. In Israel, global solutions provider Sapiens cut its time-to-market in half – reducing operational overhead by at least 40% – by automating its development lifecycle and delivery processes with Azure.

In Brazil, ClearSale is combining advanced AI and human intelligence to ensure eCommerce purchases aren’t handled by scammers or hackers. Cielo is making it easier to securely optimize access time for new vendors – reducing the required onboarding time from 60 days to two hours or less.

Advancing sustainability progress in the transportation and energy sectors with data and automation

To help organizations reduce water consumption and identify reductions in greenhouse gas emissions, Ecolab has expanded its partnership with Microsoft, combining its digital platform capabilities with the Microsoft Cloud for Sustainability. Serving more than 1.4 million passengers in the UK, public transport provider FirstGroup supports its sustainability goals and facilitates collaboration and problem-solving by centralizing the visibility and management of its hybrid and multi-cloud environments with Azure Arc.

In Germany, Deutsche Bahn, a leader in rail transport, is building on its commitment to cleaner transport infrastructure for the country, using Dynamics 365 to organize, analyze and visualize its data with help from partner proMX. The Greece-based company, Public Power Corporation, reduced carbon emissions by more than 99%, lowering its total cost of ownership by 30% by integrating its data sources into Azure. To increase the worker’s productivity worldwide, Norway-based Aker Solutions moved its global data center to the cloud and realized an estimated 40% reduction in CO2 emissions. To meet growing customer needs, German energy company EnBW has automated its operations to enable it to manage 10,000 renewable energy plants with just 20 employees.

Empowering professional services companies with cutting-edge data and generative AI solutions

To achieve its mission to save 1 million lives every year by 2030, Laerdal Medical is integrating Azure Speech Services into its training programs to create more immersive real-life simulations between patients and providers. Amdocs empowers service providers to improve end-user experiences across all channels and applications with its Customer Engagement Platform, which combines best-in-class cloud, AI, and telecommunications technologies. ZS Associates is accelerating its new project launches by 75% through better access to collaboration tools and data using Azure and Microsoft 365. In Australia, KPMG gives employees access to a proprietary version of ChatGPT within Teams. Employees can safely explore and use technology to drive innovation, increase efficiency and improve people’s experience. EY developed a generative AI chatbot to modernize payroll employee service that can answer complex questions.

To scale the capacity of sales professionals and support more customers, supply chain solutions and services provider Dematic reduced its solution time from eight weeks to one day, using customer data and design calculations in Azure. Hungary-based digital solutions provider BPiON is deploying and maintaining applications nearly 10x faster – allowing the cloud-native company to expand its operating infrastructure to two new countries in less than a day.

I believe the only way to navigate uncertainty is through continuous and accelerated innovation, and Microsoft itself is no exception. We have successfully delivered AI solutions to clients for the last few years using cognitive services, machine learning, and digital twins. Going forward, we will explore generative AI capability across our commercial and consumer offerings to provide Copilot capability for all the services our customers know and love across the Microsoft cloud.

In addition, we will work with our partners, startups, digital natives, and customers to enable them to leverage these same capabilities in their solutions. I’m excited to see what our customers will create with generative AI in partnership with us. Together, we can apply the world’s most advanced AI models to meet business imperatives responsibly, securely, and with the confidence that can only be achieved with the Microsoft Cloud.

*The content of this article is the author’s responsibility and does not necessarily reflect the opinion of iMasters.

Written by
Judson Althoff

Executive Vice President and Chief Commercial Officer at Microsoft.

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